India’s Ambuja Cements Limited, part of the Adani Group, has received approval for two separate schemes of amalgamation from its Board of Directors to merge ACC Limited and Orient Cement Limited, establishing a single consolidated ‘One Cement Platform’. The merger will simplify and rationalize the network, branding and sales promotion related spends. This will help to optimize costs and improve margin by at least Rs. 100 PMT. Additionally, the merger will facilitate achieving targeted cost, margin expansion and growth metrics and can be expected to be completed within 12 months, subject to approvals from shareholders and India’s national company law tribunal.